Optimalla
Business Books May 2023

Business is an ever-evolving field, and entrepreneurs need to stay ahead of the curve to succeed. Whether you’re a startup founder, a small business owner, or an executive, reading books on business is an excellent way to stay up-to-date and gain new insights. In this article, we’ll introduce you to the top five business books you can’t afford to miss in May 2023. The books we’ve chosen cover a wide range of topics, including decision-making, innovation, marketing, and sales. So, without further ado, let’s dive in.

1. The Art of Clear Thinking: A Stealth Fighter Pilot’s Timeless Rules for Making Tough Decisions by Hasard Lee

Released May 23, 2023

The Art of Clear Thinking is a book about making decisions. It’s written by Hasard Lee, a former F-16 fighter pilot who now works as a leadership coach. The book draws on Lee’s experience in the military and his work as a coach to provide readers with practical advice on how to make tough decisions. Lee’s approach to decision-making is straightforward and easy to understand, making it an ideal read for anyone looking to improve their decision-making skills.

Some of the topics covered in the book include how to identify the problem, how to gather information, how to evaluate options, and how to make the final decision. The book also includes real-life examples of decision-making, which helps readers understand how the principles can be applied in real-world situations.

Buy on Amazon

2. 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less by Dan Sullivan

Released on May 9, 2023

In 10x Is Easier Than 2x, Dan Sullivan argues that entrepreneurs don’t need to work harder to achieve success; they need to work smarter. The book draws on Sullivan’s experience as a coach to entrepreneurs and outlines a system for achieving more by doing less. Sullivan’s approach is based on the concept of leverage, which involves identifying the activities that provide the most significant impact and focusing on those.

The book covers a wide range of topics, including how to identify your unique ability, how to create value for your customers, and how to build a team that supports your goals. Sullivan’s writing style is engaging and easy to read, making it an ideal book for entrepreneurs looking to improve their productivity.

Buy on Amazon

3. Beyond Disruption: Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs by W. Chan Kim and Renée A. Mauborgne

Released May 2, 2023

In Beyond Disruption, W. Chan Kim and Renée A. Mauborgne argue that innovation doesn’t always have to involve disrupting entire industries. The book draws on the authors’ experience as strategy consultants and provides readers with practical advice on how to innovate without displacing industries, companies, or jobs.

The book covers a wide range of topics, including how to identify new opportunities, how to create new markets, and how to build a culture of innovation within your organization. The authors’ writing style is engaging and easy to understand, making it an ideal book for executives and entrepreneurs looking to innovate in a sustainable way.

Buy on Amazon

4. Seeing the How: Transforming What People Do, Not Buy, To Gain Market Advantage by Allen P. Adamson

Released May 2, 2023

“Seeing the How” is a book that explores how to gain an advantage in the market by transforming what people do instead of what they buy. It’s written by branding expert Allen P. Adamson, who has more than 30 years of experience in building some of the world’s most iconic brands. The book provides insights into how companies can create meaningful experiences for customers, which can lead to increased loyalty, positive word of mouth, and ultimately, growth.

Adamson argues that companies should focus on creating a brand experience that engages customers beyond just the products or services they offer. He emphasizes that understanding the “how” of what customers do and why they do it is essential to creating a powerful brand experience. The book provides practical tips and examples of how companies can transform their brand experience to gain a competitive advantage in the market.

If you’re interested in branding and marketing, Seeing the How is a must-read book for you. It offers a fresh perspective on how to approach branding and provides actionable insights that can help you create a meaningful brand experience for your customers.

Buy on Amazon

5. Do It! Selling: 77 Instant-Action Ideas to Land Better Sales Faster and Easier by David Newman

Released May 2, 2023

“Do It! Selling” is a book that provides 77 actionable ideas to help you land better sales faster and easier. It’s written by David Newman, who is a marketing consultant and speaker with more than 25 years of experience in the industry. The book is designed to be a quick and easy read, with each chapter focusing on a specific idea that you can implement right away.

The book covers a range of topics, including how to build trust with your prospects, how to create a compelling value proposition, and how to close deals faster. It also provides tips on how to use social media and other digital marketing channels to enhance your sales efforts.

Do It! Selling is a great book for anyone looking to improve their sales skills. Whether you’re a seasoned sales professional or just starting, the book provides actionable tips that can help you close more deals and achieve better results.

Buy on Amazon

6. Wealth without Cash: Supercharge Your Real Estate Investing with Subject-to, Seller Financing, and Other Creative Deals by Pace Morby

Released May 2, 2023

“Wealth without Cash” by Pace Morby is a valuable resource for anyone looking to build wealth through real estate investing. Morby’s focus on creative deals like subject-to and seller financing can help investors get started without needing a lot of cash upfront. He provides practical advice on how to structure these deals and build a portfolio of cash-flowing properties. Morby’s enthusiasm for real estate investing is infectious, and his book is sure to inspire readers to take action and start building their own wealth through real estate.

Buy on Amazon

7. Automate Your Busywork: Do Less, Achieve More, and Save Your Brain for the Big Stuff by Aytekin Tank

Released May 16, 2023

In “Automate Your Busywork,” Aytekin Tank provides a blueprint for achieving more by doing less. The book covers strategies for automating repetitive tasks, freeing up your time and energy for more important work. Tank shares his own experience of building a successful business while avoiding burnout and provides practical advice on how to prioritize and delegate tasks effectively. Whether you’re an entrepreneur, freelancer, or manager, “Automate Your Busywork” is a valuable resource that can help you save time and achieve more.

Buy on Amazon

8. Turnaround Time: Uniting an Airline and Its Employees in the Friendly Skies by Oscar Munoz

Released May 2, 2023

“Turnaround Time” by Oscar Munoz is a fascinating look at the airline industry and the challenges of leading a large company through turbulent times. Munoz shares his own experience of taking over as CEO of United Airlines and working to unite the company’s employees around a common mission. The book covers strategies for building a strong corporate culture and fostering teamwork, as well as the importance of transparency and communication in leadership. Munoz’s insights are relevant not only for those in the airline industry, but for anyone looking to lead and motivate a team.

Buy on Amazon

9. Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral by Ben Smith

Released May 2, 2023

“Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral” by Ben Smith is a gripping account of the fierce competition to create the next big thing in social media. Smith delves into the history of platforms like Facebook, Instagram, and TikTok, examining the key players and the strategies they used to achieve success. He also explores the darker side of the industry, including the impact of social media on politics and society. “Traffic” is a must-read for anyone interested in the power and influence of social media, and the ways in which it is shaping our world.

Buy on Amazon

Bonus: Quick Confidence: Be Authentic, Boost Connections, and Make Bold Bets on Yourself” by Selena Rezvani

Released May 9, 2023

“Quick Confidence” is a self-help book aimed at anyone who wants to build their confidence quickly and effectively. The author draws on her own experience and interviews with successful people to provide practical advice on how to overcome imposter syndrome, deal with difficult situations, and communicate more effectively.

One of the key themes of the book is authenticity. Rezvani argues that being true to yourself is the foundation of confidence, and provides tips on how to express yourself honestly and transparently. The book also covers strategies for building stronger connections with others, such as active listening and empathetic communication. By showing readers how to communicate authentically and connect with others, the author aims to help readers build their confidence and achieve their goals.

Overall, “Quick Confidence” is a practical and accessible guide to building confidence that draws on a range of real-world examples and research. Whether you’re looking to build your confidence in your personal or professional life, this book is a valuable resource that can help you overcome your fears and take bold steps toward your goals.

Buy on Amazon

Conclusion

If you’re looking for some great business books to read in May 2023, “The Art of Clear Thinking”, “10x Is Easier Than 2x”, “Beyond Disruption”, “Seeing the How”, “Do It! Selling” and more are all excellent options. Each book offers a unique perspective on different aspects of business, from decision-making and entrepreneurship to branding and sales.

Whether you’re a business owner, executive, or simply someone interested in business and entrepreneurship, these books provide valuable insights that can help you improve your skills and achieve greater success. So, pick up a copy of one (or all) of these books today and start reading!